What is PR (Public Relations)

The meaning of public relations is how people see a brand, company or person. PR mostly focuses on the reputation aspect of a brand or company. PR can be used to mitigate something negative that happened whether it was a post on social media or an action a company did that hurt its reputation with its consumers. Essentially, PR attempts to present the brand or company in a sort of positive image no matter what horrid things it might have done in the past

3 takeaways I took

1. There is no exact path to becoming a PR. One of the people in the meeting mentioned that they became a PR from writing in a newspaper for their High School. Another mentioned that they became a PR from being in a Communications job at a former company before it got absorbed into another.

2. It's extremely different from Advertising. As previously mentioned, PR does not focus on selling a product or service, but rather it simply focuses on the reputation of a brand/company

3. There are many different paths a career in PR could take. A PR can focus on just Finances which can help a Company as it can draw more investors to put their money in to fund the company and therefore grow its image in the industry

I'm not too sure if I want to embark on a journey being a PR as I may not have the appropriate social skills in order to actually be a PR

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